Profit & Loss
Income and expenses on a cash basis, straight from QuickBooks.
- Aug revenue
- $11,982
- 61.5% gross margin
- Aug net profit
- $4,656
- 38.9% net margin
- Revenue, Jan–Aug
- $96,668
- -8% vs last year
- Net profit, Jan–Aug
- $34,934
- -22% vs last year
By year
Each full calendar year, with the current year to date in the last column.
| Account | 2023 | 2024 | 2025 | 2026 YTDthrough Aug | |
|---|---|---|---|---|---|
| Listing Photography | 73,642 | 93,961 | 93,883 | 61,392 | |
| Video & Drone | 10,004 | 13,646 | 12,799 | 8,349 | |
| 3D Tours & Floor Plans | 11,632 | 15,648 | 15,094 | 10,493 | |
| Virtual Staging & Edits | 20,909 | 27,987 | 26,662 | 17,177 | |
| Discounts & Refunds | (769) | (1,261) | (840) | (743) | |
| Total Income | 115,417 | 149,981 | 147,599 | 96,668 | |
| Contract Photographers | 13,370 | 17,692 | 16,958 | 11,740 | |
| Photo & Video Editing | 10,902 | 14,447 | 14,248 | 9,478 | |
| Virtual Staging Services | 13,560 | 17,376 | 17,305 | 10,794 | |
| 3D Tour Hosting & Scan Fees | 3,546 | 4,831 | 4,425 | 3,358 | |
| Total Cost of Goods Sold | 41,378 | 54,346 | 52,936 | 35,370 | |
| Gross Profit | 74,039 | 95,634 | 94,663 | 61,298 | |
| Online & Social Ads | 1,872 | 2,672 | 2,564 | 1,738 | |
| Branding & Print | 983 | 1,056 | 1,124 | 828 | |
| Total Advertising & Marketing | 2,855 | 3,728 | 3,688 | 2,566 | |
| Software & Subscriptions | 4,226 | 4,882 | 5,150 | 3,541 | |
| Fuel | 4,123 | 5,671 | 5,595 | 3,356 | |
| Repairs & Maintenance | 3,251 | 591 | 346 | 1,809 | |
| Total Vehicle Expenses | 7,374 | 6,263 | 5,941 | 5,165 | |
| Equipment & Gear | 2,474 | 2,670 | 2,404 | 2,503 | |
| General Liability | 891 | 972 | 972 | 648 | |
| Total Insurance | 891 | 972 | 972 | 648 | |
| Merchant & Booking Fees | 3,002 | 3,794 | 3,832 | 2,561 | |
| Bookkeeping & Professional Fees | 5,452 | 6,733 | 5,942 | 4,959 | |
| Phone & Internet | 2,695 | 2,940 | 2,940 | 1,960 | |
| Meals & Travel | 1,255 | 2,228 | 1,995 | 1,209 | |
| Education & Training | 1,806 | 313 | – | 338 | |
| Total Expenses | 32,029 | 34,522 | 32,865 | 25,452 | |
| Net Operating Income | 42,009 | 61,112 | 61,798 | 35,846 | |
| Credit Card Rewards | 170 | 219 | 227 | 101 | |
| Total Other Income | 170 | 219 | 227 | 101 | |
| Interest Expense | – | 878 | 1,846 | 1,014 | |
| Total Other Expenses | – | 878 | 1,846 | 1,014 | |
| Net Other Income | 170 | (659) | (1,619) | (913) | |
| Net Income | 42,179 | 60,453 | 60,179 | 34,934 |