Profit & Loss

Income and expenses on a cash basis, straight from QuickBooks.

Aug revenue: $63,711; 59.5% gross margin
Aug net profit: $29,097; 45.7% net margin
Revenue, Jan–Aug: $515,683; -1% vs last year
Net profit, Jan–Aug: $225,074; -3% vs last year

By year

Each full calendar year, with the current year to date in the last column.

Profit and loss by year, 2022 to 2026 year to date
Account	2022	2023	2024	2025	2026 YTDthrough Aug

Listing Photography	379,726	427,876	424,956	402,661	291,521
Video & Drone	123,067	143,484	137,604	133,080	95,359
3D Tours & Floor Plans	83,793	100,832	94,418	91,317	66,200
Virtual Staging & Edits	83,512	107,068	99,320	94,846	67,233
Discounts & Refunds	(5,007)	(6,305)	(6,928)	(6,634)	(4,631)
Total Income	665,091	772,954	749,370	715,269	515,683

Contract Photographers	140,837	151,058	161,134	141,275	106,477
Photo & Video Editing	53,220	64,650	63,889	57,381	43,665
Virtual Staging Services	51,250	63,418	61,701	58,003	41,303
3D Tour Hosting & Scan Fees	27,148	32,982	29,928	28,657	20,800
Total Cost of Goods Sold	272,455	312,108	316,651	285,316	212,244
Gross Profit	392,637	460,845	432,718	429,954	303,439


Online & Social Ads	19,030	18,783	16,141	16,617	12,400
Branding & Print	1,021	1,492	1,888	1,051	439
Total Advertising & Marketing	20,050	20,275	18,029	17,668	12,839
Software & Subscriptions	6,844	7,281	7,362	7,504	5,273

Fuel	22,791	25,300	23,903	24,054	16,293
Repairs & Maintenance	905	1,651	1,940	770	787
Total Vehicle Expenses	23,696	26,950	25,842	24,823	17,080
Equipment & Gear	2,767	1,872	2,514	2,641	971

General Liability	900	900	900	900	600
Drone Liability	492	492	492	492	328
Total Insurance	1,392	1,392	1,392	1,392	928
Merchant & Booking Fees	17,880	19,974	19,268	18,773	13,226
Bookkeeping & Professional Fees	940	793	9,000	8,846	6,415
Phone & Internet	2,940	2,940	2,940	2,940	1,960
Studio Rent	–	13,200	26,400	26,400	17,600
Meals & Travel	1,761	2,138	3,060	1,952	1,372
Education & Training	1,062	–	–	651	–
Total Expenses	79,333	96,815	115,807	113,590	77,665
Net Operating Income	313,304	364,031	316,911	316,363	225,774

Credit Card Rewards	617	697	674	693	339
Total Other Income	617	697	674	693	339

Interest Expense	–	–	1,309	1,919	1,040
Total Other Expenses	–	–	1,309	1,919	1,040
Net Other Income	617	697	(635)	(1,227)	(700)
Net Income	313,920	364,728	316,276	315,136	225,074