Profit & Loss
Income and expenses on a cash basis, straight from QuickBooks.
- Aug revenue
- $18,671
- 70.1% gross margin
- Aug net profit
- $8,770
- 47.0% net margin
- Revenue, Jan–Aug
- $138,310
- +2% vs last year
- Net profit, Jan–Aug
- $67,951
- +5% vs last year
By year
Each full calendar year, with the current year to date in the last column.
| Account | 2022 | 2023 | 2024 | 2025 | 2026 YTDthrough Aug | |
|---|---|---|---|---|---|---|
| Listing Photography | 121,495 | 125,724 | 122,848 | 131,429 | 95,706 | |
| Video & Drone | 33,651 | 35,895 | 35,015 | 36,201 | 26,394 | |
| 3D Tours & Floor Plans | 16,720 | 17,905 | 17,136 | 17,794 | 13,274 | |
| Virtual Staging & Edits | 4,446 | 4,823 | 4,637 | 4,970 | 3,599 | |
| Discounts & Refunds | (1,070) | (1,415) | (1,299) | (1,371) | (663) | |
| Total Income | 175,243 | 182,932 | 178,337 | 189,023 | 138,310 | |
| Contract Photographers | 33,233 | 33,885 | 34,111 | 37,818 | 26,457 | |
| Photo & Video Editing | 12,313 | 12,778 | 12,671 | 13,438 | 9,657 | |
| Virtual Staging Services | 2,513 | 2,756 | 2,536 | 2,767 | 1,985 | |
| 3D Tour Hosting & Scan Fees | 4,200 | 4,595 | 4,455 | 4,703 | 3,371 | |
| Total Cost of Goods Sold | 52,259 | 54,014 | 53,773 | 58,726 | 41,470 | |
| Gross Profit | 122,983 | 128,918 | 124,564 | 130,297 | 96,840 | |
| Online & Social Ads | 4,350 | 5,115 | 4,337 | 4,168 | 3,614 | |
| Branding & Print | 1,081 | 1,301 | 1,125 | 896 | 866 | |
| Total Advertising & Marketing | 5,431 | 6,416 | 5,462 | 5,064 | 4,481 | |
| Software & Subscriptions | 4,869 | 4,901 | 5,055 | 5,378 | 3,748 | |
| Fuel | 7,024 | 7,489 | 7,219 | 8,037 | 5,888 | |
| Repairs & Maintenance | 2,580 | 2,062 | 2,733 | 1,770 | 658 | |
| Total Vehicle Expenses | 9,604 | 9,551 | 9,953 | 9,807 | 6,546 | |
| Equipment & Gear | 1,684 | 2,591 | 3,324 | 2,592 | 1,574 | |
| General Liability | 756 | 756 | 756 | 756 | 504 | |
| Drone Liability | 420 | 420 | 420 | 420 | 280 | |
| Total Insurance | 1,176 | 1,176 | 1,176 | 1,176 | 784 | |
| Merchant & Booking Fees | 4,528 | 4,775 | 4,727 | 4,706 | 3,730 | |
| Bookkeeping & Professional Fees | 1,471 | 5,186 | 6,144 | 5,588 | 4,208 | |
| Phone & Internet | 2,940 | 2,940 | 2,940 | 2,940 | 1,960 | |
| Meals & Travel | 2,380 | 1,608 | 1,704 | 2,109 | 1,939 | |
| Education & Training | 179 | 401 | 388 | – | – | |
| Total Expenses | 34,261 | 39,545 | 40,874 | 39,360 | 28,969 | |
| Net Operating Income | 88,722 | 89,373 | 83,691 | 90,936 | 67,871 | |
| Credit Card Rewards | 141 | 152 | 165 | 173 | 80 | |
| Total Other Income | 141 | 152 | 165 | 173 | 80 | |
| Net Other Income | 141 | 152 | 165 | 173 | 80 | |
| Net Income | 88,863 | 89,525 | 83,856 | 91,109 | 67,951 |