Profit & Loss
Income and expenses on a cash basis, straight from QuickBooks.
- Aug revenue
- $14,775
- 71.5% gross margin
- Aug net profit
- $5,909
- 40.0% net margin
- Revenue, Jan–Aug
- $124,387
- -7% vs last year
- Net profit, Jan–Aug
- $55,984
- -14% vs last year
By year
Each full calendar year, with the current year to date in the last column.
| Account | 2022 | 2023 | 2024 | 2025 | 2026 YTDthrough Aug | |
|---|---|---|---|---|---|---|
| Listing Photography | 7,232 | 127,921 | 138,628 | 132,227 | 90,075 | |
| Video & Drone | 1,227 | 21,709 | 23,363 | 22,664 | 15,164 | |
| 3D Tours & Floor Plans | 1,092 | 18,292 | 19,594 | 19,393 | 12,710 | |
| Virtual Staging & Edits | 670 | 10,575 | 10,963 | 11,019 | 7,367 | |
| Discounts & Refunds | (102) | (1,225) | (1,728) | (1,263) | (929) | |
| Total Income | 10,119 | 177,272 | 190,819 | 184,041 | 124,387 | |
| Contract Photographers | 1,662 | 28,849 | 31,557 | 29,249 | 19,541 | |
| Photo & Video Editing | 915 | 16,022 | 17,238 | 16,776 | 11,486 | |
| Virtual Staging Services | 321 | 5,559 | 5,577 | 5,885 | 3,635 | |
| 3D Tour Hosting & Scan Fees | 209 | 3,505 | 3,855 | 3,692 | 2,356 | |
| Total Cost of Goods Sold | 3,108 | 53,935 | 58,226 | 55,602 | 37,019 | |
| Gross Profit | 7,011 | 123,337 | 132,593 | 128,438 | 87,368 | |
| Online & Social Ads | 167 | 3,973 | 3,502 | 4,364 | 3,033 | |
| Branding & Print | 350 | 398 | 1,318 | 2,018 | 542 | |
| Total Advertising & Marketing | 517 | 4,371 | 4,820 | 6,382 | 3,575 | |
| Software & Subscriptions | 757 | 5,010 | 5,239 | 5,490 | 3,781 | |
| Fuel | 519 | 8,280 | 8,601 | 8,665 | 5,310 | |
| Repairs & Maintenance | – | 1,068 | 398 | 1,366 | 1,862 | |
| Total Vehicle Expenses | 519 | 9,348 | 8,998 | 10,031 | 7,171 | |
| Equipment & Gear | 128 | 3,103 | 4,459 | 2,105 | 3,329 | |
| General Liability | 124 | 744 | 744 | 744 | 496 | |
| Drone Liability | 88 | 528 | 528 | 528 | 352 | |
| Total Insurance | 212 | 1,272 | 1,272 | 1,272 | 848 | |
| Merchant & Booking Fees | 264 | 4,725 | 4,839 | 4,986 | 3,258 | |
| Bookkeeping & Professional Fees | – | 1,668 | 5,984 | 7,650 | 5,547 | |
| Phone & Internet | 490 | 2,940 | 2,940 | 2,940 | 1,960 | |
| Meals & Travel | 947 | 2,515 | 1,929 | 2,017 | 1,619 | |
| Education & Training | – | – | – | – | 424 | |
| Total Expenses | 3,833 | 34,952 | 40,480 | 42,872 | 31,512 | |
| Net Operating Income | 3,178 | 88,385 | 92,114 | 85,566 | 55,856 | |
| Credit Card Rewards | 27 | 236 | 262 | 241 | 128 | |
| Total Other Income | 27 | 236 | 262 | 241 | 128 | |
| Net Other Income | 27 | 236 | 262 | 241 | 128 | |
| Net Income | 3,205 | 88,621 | 92,376 | 85,808 | 55,984 |