Profit & Loss
Income and expenses on a cash basis, straight from QuickBooks.
- Aug revenue
- $23,950
- 79.4% gross margin
- Aug net profit
- $15,262
- 63.7% net margin
- Revenue, Jan–Aug
- $163,787
- +34% vs last year
- Net profit, Jan–Aug
- $97,656
- +38% vs last year
By year
Each full calendar year, with the current year to date in the last column.
| Account | 2022 | 2023 | 2024 | 2025 | 2026 YTDthrough Aug | |
|---|---|---|---|---|---|---|
| Listing Photography | 42,515 | 56,998 | 76,066 | 105,122 | 99,033 | |
| Video & Drone | 14,570 | 19,392 | 25,241 | 36,132 | 31,795 | |
| 3D Tours & Floor Plans | 5,028 | 6,687 | 9,027 | 12,211 | 11,305 | |
| Virtual Staging & Edits | 10,290 | 13,920 | 17,961 | 26,029 | 22,869 | |
| Discounts & Refunds | (556) | (753) | (895) | (1,589) | (1,214) | |
| Total Income | 71,846 | 96,245 | 127,401 | 177,905 | 163,787 | |
| Contract Photographers | 2,802 | 3,478 | 4,898 | 6,741 | 6,389 | |
| Photo & Video Editing | 5,711 | 7,519 | 9,782 | 13,770 | 13,213 | |
| Virtual Staging Services | 5,401 | 7,142 | 9,499 | 13,009 | 11,789 | |
| 3D Tour Hosting & Scan Fees | 1,015 | 1,368 | 1,851 | 2,455 | 2,453 | |
| Total Cost of Goods Sold | 14,929 | 19,507 | 26,030 | 35,974 | 33,844 | |
| Gross Profit | 56,917 | 76,738 | 101,371 | 141,932 | 129,943 | |
| Online & Social Ads | 784 | 1,114 | 1,455 | 1,722 | 2,022 | |
| Branding & Print | 402 | 636 | 534 | 1,240 | 739 | |
| Total Advertising & Marketing | 1,186 | 1,750 | 1,989 | 2,963 | 2,761 | |
| Software & Subscriptions | 4,405 | 4,504 | 4,802 | 5,267 | 3,620 | |
| Fuel | 4,008 | 5,513 | 7,149 | 9,939 | 9,906 | |
| Repairs & Maintenance | 2,699 | 427 | 783 | 1,612 | 439 | |
| Total Vehicle Expenses | 6,707 | 5,940 | 7,932 | 11,551 | 10,345 | |
| Equipment & Gear | 2,577 | 2,768 | 436 | 2,015 | 1,808 | |
| General Liability | 1,272 | 1,272 | 1,272 | 1,272 | 848 | |
| Drone Liability | 384 | 384 | 384 | 384 | 256 | |
| Total Insurance | 1,656 | 1,656 | 1,656 | 1,656 | 1,104 | |
| Merchant & Booking Fees | 1,868 | 2,526 | 3,216 | 4,654 | 4,314 | |
| Bookkeeping & Professional Fees | 1,551 | 1,279 | 4,791 | 6,140 | 4,218 | |
| Phone & Internet | 2,520 | 2,520 | 2,520 | 2,520 | 1,680 | |
| Meals & Travel | 2,224 | 2,256 | 1,926 | 1,896 | 2,129 | |
| Education & Training | – | 623 | 754 | 500 | – | |
| Total Expenses | 24,694 | 25,821 | 30,021 | 39,161 | 31,979 | |
| Net Operating Income | 32,223 | 50,917 | 71,349 | 102,770 | 97,964 | |
| Credit Card Rewards | 151 | 159 | 128 | 217 | 138 | |
| Total Other Income | 151 | 159 | 128 | 217 | 138 | |
| Interest Expense | 321 | 1,731 | 1,379 | 1,003 | 447 | |
| Total Other Expenses | 321 | 1,731 | 1,379 | 1,003 | 447 | |
| Net Other Income | (170) | (1,571) | (1,252) | (786) | (308) | |
| Net Income | 32,053 | 49,345 | 70,097 | 101,984 | 97,656 |