Profit & Loss

Income and expenses on a cash basis, straight from QuickBooks.

Aug revenue: $22,594; 65.6% gross margin
Aug net profit: $10,166; 45.0% net margin
Revenue, Jan–Aug: $200,921; -8% vs last year
Net profit, Jan–Aug: $94,908; -8% vs last year

By year

Each full calendar year, with the current year to date in the last column.

Profit and loss by year, 2022 to 2026 year to date
Account	2022	2023	2024	2025	2026 YTDthrough Aug

Listing Photography	229,798	212,467	195,781	167,604	113,823
Video & Drone	58,061	53,569	49,466	44,568	28,948
3D Tours & Floor Plans	17,237	15,630	14,333	12,957	8,309
Virtual Staging & Edits	99,355	91,542	87,868	77,453	51,418
Discounts & Refunds	(3,105)	(3,297)	(2,793)	(2,172)	(1,577)
Total Income	401,346	369,912	344,654	300,408	200,921

Contract Photographers	48,219	43,194	39,985	35,363	24,093
Photo & Video Editing	31,541	29,402	28,007	23,888	16,576
Virtual Staging Services	48,298	43,587	40,608	37,510	24,508
3D Tour Hosting & Scan Fees	5,215	4,833	4,241	3,901	2,420
Total Cost of Goods Sold	133,273	121,015	112,841	100,662	67,598
Gross Profit	268,074	248,896	231,813	199,747	133,323


Online & Social Ads	6,560	6,376	6,121	5,692	2,991
Branding & Print	823	823	490	1,435	699
Total Advertising & Marketing	7,383	7,199	6,612	7,127	3,690
Software & Subscriptions	5,349	5,224	5,294	5,395	3,530

Fuel	22,393	22,456	19,856	18,520	11,551
Repairs & Maintenance	769	732	1,205	–	881
Total Vehicle Expenses	23,162	23,188	21,061	18,520	12,432
Equipment & Gear	633	2,122	1,834	4,436	2,919

General Liability	984	984	984	984	656
Drone Liability	588	588	588	588	392
Total Insurance	1,572	1,572	1,572	1,572	1,048
Merchant & Booking Fees	10,902	9,559	8,949	8,131	5,285
Bookkeeping & Professional Fees	1,250	9,062	8,582	8,759	6,474
Phone & Internet	2,940	2,940	2,940	2,940	1,960
Meals & Travel	1,879	1,822	2,199	3,223	1,272
Education & Training	–	616	225	296	–
Total Expenses	55,071	63,305	59,267	60,399	38,608
Net Operating Income	213,003	185,591	172,546	139,348	94,715

Credit Card Rewards	411	430	453	400	194
Total Other Income	411	430	453	400	194
Net Other Income	411	430	453	400	194
Net Income	213,414	186,021	172,999	139,748	94,908