Profit & Loss
Income and expenses on a cash basis, straight from QuickBooks.
- Aug revenue
- $10,187
- 75.6% gross margin
- Aug net profit
- $5,072
- 49.8% net margin
- Revenue, Jan–Aug
- $85,858
- -1% vs last year
- Net profit, Jan–Aug
- $41,264
- +7% vs last year
By year
Each full calendar year, with the current year to date in the last column.
| Account | 2022 | 2023 | 2024 | 2025 | 2026 YTDthrough Aug | |
|---|---|---|---|---|---|---|
| Listing Photography | 80,334 | 79,844 | 75,638 | 73,922 | 52,389 | |
| Video & Drone | 16,646 | 16,582 | 15,606 | 15,214 | 10,643 | |
| 3D Tours & Floor Plans | 5,506 | 5,399 | 5,404 | 4,987 | 3,524 | |
| Virtual Staging & Edits | 30,049 | 29,602 | 28,292 | 27,233 | 19,845 | |
| Discounts & Refunds | (1,027) | (937) | (1,009) | (903) | (543) | |
| Total Income | 131,509 | 130,489 | 123,931 | 120,453 | 85,858 | |
| Contract Photographers | 1,139 | 1,111 | 1,086 | 1,078 | 754 | |
| Photo & Video Editing | 15,882 | 16,049 | 15,215 | 14,981 | 10,684 | |
| Virtual Staging Services | 15,878 | 15,735 | 15,041 | 14,211 | 10,256 | |
| 3D Tour Hosting & Scan Fees | 1,468 | 1,495 | 1,421 | 1,258 | 983 | |
| Total Cost of Goods Sold | 34,367 | 34,390 | 32,763 | 31,529 | 22,677 | |
| Gross Profit | 97,141 | 96,099 | 91,168 | 88,925 | 63,181 | |
| Online & Social Ads | 2,463 | 2,814 | 2,316 | 2,468 | 1,744 | |
| Branding & Print | 700 | 899 | 1,744 | 1,097 | 574 | |
| Total Advertising & Marketing | 3,163 | 3,713 | 4,060 | 3,565 | 2,319 | |
| Software & Subscriptions | 3,362 | 3,357 | 3,505 | 3,750 | 2,633 | |
| Fuel | 6,864 | 6,655 | 6,400 | 6,314 | 4,582 | |
| Repairs & Maintenance | 998 | 2,331 | 1,123 | – | 521 | |
| Total Vehicle Expenses | 7,862 | 8,986 | 7,523 | 6,314 | 5,103 | |
| Equipment & Gear | 452 | 2,187 | 2,228 | 3,127 | – | |
| General Liability | 732 | 732 | 732 | 732 | 488 | |
| Drone Liability | 672 | 672 | 672 | 672 | 448 | |
| Total Insurance | 1,404 | 1,404 | 1,404 | 1,404 | 936 | |
| Merchant & Booking Fees | 3,427 | 3,414 | 3,384 | 3,060 | 2,267 | |
| Bookkeeping & Professional Fees | 1,016 | 782 | 6,742 | 9,437 | 5,954 | |
| Phone & Internet | 2,520 | 2,520 | 2,520 | 2,520 | 1,680 | |
| Meals & Travel | 2,034 | 1,835 | 2,201 | 1,967 | 1,110 | |
| Education & Training | – | 741 | – | 259 | – | |
| Total Expenses | 25,240 | 28,939 | 33,567 | 35,403 | 22,003 | |
| Net Operating Income | 71,901 | 67,160 | 57,601 | 53,522 | 41,178 | |
| Credit Card Rewards | 186 | 239 | 228 | 172 | 86 | |
| Total Other Income | 186 | 239 | 228 | 172 | 86 | |
| Net Other Income | 186 | 239 | 228 | 172 | 86 | |
| Net Income | 72,087 | 67,399 | 57,828 | 53,694 | 41,264 |