Profit & Loss
Income and expenses on a cash basis, straight from QuickBooks.
- Aug revenue
- $13,359
- 82.8% gross margin
- Aug net profit
- $7,568
- 56.7% net margin
- Revenue, Jan–Aug
- $99,448
- +21% vs last year
- Net profit, Jan–Aug
- $54,744
- +21% vs last year
By year
Each full calendar year, with the current year to date in the last column.
| Account | 2022 | 2023 | 2024 | 2025 | 2026 YTDthrough Aug | |
|---|---|---|---|---|---|---|
| Listing Photography | 54,602 | 61,446 | 73,330 | 84,269 | 70,063 | |
| Video & Drone | 7,740 | 8,747 | 10,387 | 12,263 | 9,828 | |
| 3D Tours & Floor Plans | 10,396 | 12,409 | 14,449 | 16,944 | 13,468 | |
| Virtual Staging & Edits | 5,370 | 6,216 | 7,251 | 8,189 | 6,786 | |
| Discounts & Refunds | (624) | (715) | (897) | (790) | (697) | |
| Total Income | 77,483 | 88,102 | 104,521 | 120,876 | 99,448 | |
| Contract Photographers | 2,654 | 2,895 | 3,623 | 4,099 | 3,185 | |
| Photo & Video Editing | 5,241 | 5,694 | 6,702 | 8,154 | 6,819 | |
| Virtual Staging Services | 2,824 | 3,242 | 3,742 | 4,420 | 3,572 | |
| 3D Tour Hosting & Scan Fees | 2,566 | 2,977 | 3,545 | 4,037 | 3,238 | |
| Total Cost of Goods Sold | 13,286 | 14,807 | 17,611 | 20,710 | 16,814 | |
| Gross Profit | 64,198 | 73,295 | 86,910 | 100,166 | 82,634 | |
| Online & Social Ads | 2,857 | 2,853 | 3,120 | 3,930 | 2,735 | |
| Branding & Print | 1,072 | 1,143 | 1,513 | 932 | 562 | |
| Total Advertising & Marketing | 3,929 | 3,995 | 4,633 | 4,862 | 3,297 | |
| Software & Subscriptions | 4,584 | 4,627 | 4,866 | 5,191 | 3,648 | |
| Fuel | 2,697 | 3,024 | 3,512 | 4,284 | 3,752 | |
| Repairs & Maintenance | 877 | – | 1,859 | 2,210 | 1,790 | |
| Total Vehicle Expenses | 3,574 | 3,024 | 5,371 | 6,494 | 5,542 | |
| Equipment & Gear | 2,203 | 1,370 | 1,780 | 1,474 | 2,808 | |
| General Liability | 672 | 672 | 672 | 672 | 448 | |
| Total Insurance | 672 | 672 | 672 | 672 | 448 | |
| Merchant & Booking Fees | 1,952 | 2,314 | 2,691 | 3,058 | 2,570 | |
| Bookkeeping & Professional Fees | 1,607 | 7,898 | 8,069 | 7,772 | 5,981 | |
| Phone & Internet | 2,520 | 2,520 | 2,520 | 2,520 | 1,680 | |
| Meals & Travel | 2,039 | 2,804 | 2,742 | 1,676 | 1,381 | |
| Education & Training | 1,462 | – | 759 | 142 | 636 | |
| Total Expenses | 24,541 | 29,225 | 34,103 | 33,861 | 27,992 | |
| Net Operating Income | 39,656 | 44,070 | 52,807 | 66,305 | 54,642 | |
| Credit Card Rewards | 132 | 119 | 129 | 164 | 102 | |
| Total Other Income | 132 | 119 | 129 | 164 | 102 | |
| Net Other Income | 132 | 119 | 129 | 164 | 102 | |
| Net Income | 39,789 | 44,189 | 52,936 | 66,468 | 54,744 |