Profit & Loss
Income and expenses on a cash basis, straight from QuickBooks.
- Aug revenue
- $48,216
- 72.7% gross margin
- Aug net profit
- $21,763
- 45.1% net margin
- Revenue, Jan–Aug
- $319,094
- +30% vs last year
- Net profit, Jan–Aug
- $150,741
- +34% vs last year
By year
Each full calendar year, with the current year to date in the last column.
| Account | 2022 | 2023 | 2024 | 2025 | 2026 YTDthrough Aug | |
|---|---|---|---|---|---|---|
| Listing Photography | 99,469 | 139,608 | 189,084 | 230,562 | 211,144 | |
| Video & Drone | 21,698 | 32,952 | 44,042 | 52,742 | 47,901 | |
| 3D Tours & Floor Plans | 6,259 | 9,321 | 12,214 | 14,756 | 13,625 | |
| Virtual Staging & Edits | 23,347 | 33,685 | 44,919 | 54,583 | 48,726 | |
| Discounts & Refunds | (1,199) | (1,776) | (2,002) | (3,204) | (2,302) | |
| Total Income | 149,574 | 213,791 | 288,257 | 349,439 | 319,094 | |
| Contract Photographers | 18,151 | 26,350 | 35,085 | 43,338 | 39,574 | |
| Photo & Video Editing | 8,135 | 11,478 | 14,311 | 18,507 | 16,456 | |
| Virtual Staging Services | 13,598 | 20,048 | 26,670 | 33,133 | 28,978 | |
| 3D Tour Hosting & Scan Fees | 1,509 | 2,097 | 2,746 | 3,415 | 3,130 | |
| Total Cost of Goods Sold | 41,393 | 59,973 | 78,812 | 98,393 | 88,137 | |
| Gross Profit | 108,180 | 153,818 | 209,445 | 251,045 | 230,957 | |
| Online & Social Ads | 2,426 | 3,629 | 5,194 | 5,038 | 6,483 | |
| Branding & Print | 662 | 820 | 1,124 | 383 | 1,182 | |
| Total Advertising & Marketing | 3,088 | 4,449 | 6,318 | 5,421 | 7,666 | |
| Software & Subscriptions | 4,059 | 4,318 | 4,790 | 5,359 | 4,037 | |
| Fuel | 5,738 | 8,959 | 11,569 | 14,085 | 13,317 | |
| Repairs & Maintenance | 720 | 1,406 | 1,194 | 268 | 1,098 | |
| Total Vehicle Expenses | 6,458 | 10,365 | 12,763 | 14,353 | 14,415 | |
| Equipment & Gear | 905 | 481 | 1,871 | 1,920 | 1,547 | |
| General Liability | 720 | 720 | 720 | 720 | 480 | |
| Drone Liability | 480 | 480 | 480 | 480 | 320 | |
| Total Insurance | 1,200 | 1,200 | 1,200 | 1,200 | 800 | |
| Merchant & Booking Fees | 3,835 | 5,597 | 7,334 | 9,399 | 8,507 | |
| Wages & Payroll Taxes | – | 20,313 | 28,876 | 35,023 | 31,931 | |
| Bookkeeping & Professional Fees | 747 | 848 | 9,262 | 9,416 | 6,613 | |
| Phone & Internet | 3,780 | 3,780 | 3,780 | 3,780 | 2,520 | |
| Meals & Travel | 2,097 | 1,793 | 2,212 | 2,075 | 1,186 | |
| Education & Training | 715 | – | 773 | 109 | – | |
| Bank Fees | 180 | 180 | 180 | 180 | 120 | |
| Total Expenses | 27,064 | 53,324 | 79,358 | 88,235 | 79,343 | |
| Net Operating Income | 81,116 | 100,494 | 130,087 | 162,810 | 151,614 | |
| Credit Card Rewards | 126 | 152 | 189 | 252 | 159 | |
| Total Other Income | 126 | 152 | 189 | 252 | 159 | |
| Interest Expense | – | – | 2,167 | 1,941 | 1,031 | |
| Total Other Expenses | – | – | 2,167 | 1,941 | 1,031 | |
| Net Other Income | 126 | 152 | (1,978) | (1,689) | (872) | |
| Net Income | 81,243 | 100,645 | 128,109 | 161,121 | 150,741 |